Sta-Green® Products Provide Homeowners with Homes on the Market a
Cost-Effective Solution for Making Their Lawn Look Its Best
ATLANTA - Today's residential real estate market is challenging, but homeowners with houses on the market can simply look to their lawn as one of the most cost-effective improvements they can make.
In one weekend, a homeowner can tackle the weeds and fertilize their lawn and flowerbeds to make a beautiful enhancement that will last for months. And Sta-Green products, available exclusively at Lowe's, offer trusted products for every lawn care challenge - at a value price that will be appreciated in these economic times.
Real estate agents confirm that there is no bigger sales edge than a home with top-notch curb appeal. It's the first impression a home makes, so the exterior and landscaping needs to attract attention and interest. Considering that some 74 percent of buyers today preview homes on the Internet (according to the National Association of Realtors), curb appeal is even more important than ever before.
Professional Landcare Network and realtor estimates say landscaping can add up to 15 percent to property value. An article published in the January 21, 2007 issue of the Los Angeles Times found that real estate listings in which the word "landscaping" was highlighted sold 20 percent faster. Supporting this trend, a 2003 edition of Wall Street Journal's SmartMoney magazine stated, "If you spend five percent of the value of your home on landscaping, and do it wisely, you might get 150 percent or more of your money back."
Landscaping is one of the easiest ways for homeowners to quickly increase their home's value with little cost. Even just planting colorful flowers, grooming a lush lawn and adding greenery and potted plants creates a drastic transformation and higher perceived value.
"When you're selling a home in today's economy, you're probably watching every penny in the household budget while still trying to make your home look good for potential buyers," said Rob Rogan, business manager for Sta-Green products. "Improving the look of your lawn and flowerbeds with Sta-Green products give you great bang for your buck. The products are value-priced, but offer high-quality, long-lasting solutions that will make your lawn look beautiful and help give your home an edge in the marketplace."
A recent RealEstate.com survey of 500 sellers and 100 real estate agents across the country found both groups agreed that enhancing a lawn or landscape was the top priority for getting a house ready to sell. Half of buying decisions are based on curb appeal, according to the National Association of Realtors, and it is at curbside where your efforts need to start.
To get the lawn and landscape flourishing, homeowners must use the appropriate products to control insects and disease, keep the soil moist and the grass thick, dense and green. The makers of Sta-Green® products guarantee satisfaction with the best brands at the best prices for a range of lawn and landscape needs. The complete new Sta-Green line is available exclusively at Lowe's. For more information about the Sta-Green product offering, visit www.Sta-Green.com.
About Sta-Green® Products
Sta-Green® lawn care products and gardening supplies provide practical solutions for seasonal lawn and garden needs at value prices. Sta-Green products are available exclusively at Lowe's and come with a written guarantee printed on every package and label. From lawn fertilizers to insect, disease and weed control, Sta-Green products are the perfect blend of science and technology at an affordable price. The maker of Sta-Green products is the Official Lawn and Garden partner of Busch Gardens and a sponsor of the American Junior Golf Association.
About United Industries Corporation
United Industries Corporation is a subsidiary of Spectrum Brands, Inc., and is a leading supplier of lawn and garden care products and household insect and pest controls. Spectrum Brands is a global consumer products company whose merchandise is sold by the world's top 25 retailers and is available in more than one million stores in more than 120 countries around the world. Headquartered in Atlanta, Georgia, Spectrum Brands generated FY2007 net sales of approximately $2.0 billion. The company's stock trades on the New York Stock Exchange under the symbol SPC.